Big Data:
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Celine Chow
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The WHY and WHAT of Big Data

The WHY and WHAT of Big Data

By Jan-Willem Middelburg | co-hosted by the Enterprise Big Data Framework and ADVISORS

In this webinar, Jan-Willem Middelburg discussed the questions of “WHY Big Data organizations should start building capabilities in Big Data?” and “HOW this can be achieved using the capability model of the Enterprise Big Data Framework?”.

After this session, you should:

  • Understand WHY Big Data is a key topic in the Enterprise.
  • Understand WHAT your organization can do to increase its ability in Big Data.
  • Understand the Capability Domains of Enterprise Big Data Framework.
  • Know and understand HOW you can get started with some of the next steps.

About the Speaker

Closing and Award CeremonyJan-Willem Middelburg

The author of the Enterprise Big Data Framework publications. Jan-Willem has over a decade of experience in Big Data, Machine Learning and AI algorithms design and applications.

A pioneer and advocate for professionalization in Automation and Big Data, he is a frequent keynote speaker and moderator at universities and technology conferences around the world. Jan-Willem holds a Bachelor’s degree in Industrial Engineering, a Master’s in Supply Chain Management from the Rotterdam School of Management, and is currently pursuing a second Master’s degree in Computer and Information Technology at the University of Pennsylvania.


ADVISORS is a professional service provider for capacity building, consulting, digitalization, networking & conferencing, and outsourcing services.

  • We believe in crafting and sharing authentic knowledge that makes our organizations better
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To learn more about Big Data, visit our Big Data Knowledge Base. For more information, contact us at or drop us a message in the chatbox.

about author

Celine Chow

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