Peek Into 2034: Unveiling Tomorrow’s Realities by Preriit Souda

Peek Into 2034: Unveiling Tomorrow’s Realities by Preriit Souda
By Preriit Souda
About the Speaker

Preriit Souda, Director – Data Science, PSA Consultants Ltd
For the past 15 years, Preriit has been at the forefront of strategic decision-making for organizations worldwide, leveraging a vast array of data sources including social and digital platforms, consumer surveys, IoT data, CRM data, and more. As a leader in analytics departments, Preriit has set unparalleled standards in the British Insight and Marketing Consulting market. With expertise in structured and unstructured data analytics, machine learning, natural language processing, and image processing, Preriit has consulted for a diverse range of sectors across multiple geographies, including CPG/FMCG, Finance, Travel, Telecom, and the Public Sector. Notable clients include Mars Wrigley, Vanguard, Pernod Ricard, and Netflix, among others. Preriit’s contributions to the industry have been recognized with numerous awards, including the ESOMAR Best Paper and MRS Grand Prix, and they are a regular speaker at prestigious marketing industry platforms worldwide, sharing insights and expertise on data-driven strategies.
